Samsung Electronics Co., Ltd. has been identified as the world’s leading soundbar manufacturer for the 12th consecutive year, according to research published by Future Source.

The report states that Samsung accounted for 21.5% of global soundbar revenue and 19.7% of unit sales in 2025. The company has maintained a leading position in this category since 2014.

Samsung has announced plans to expand its audio product lineup in 2026. New releases are expected to address a range of consumer needs and living environments.

The planned lineup includes:

• HW‑Q990H flagship soundbar, the successor to the HW‑Q990F
• All‑in‑one soundbar HW‑QS90H
• Bouroullec‑designed Music Studio 7 and Music Studio 5 Wi‑Fi speakers