Samsung Electronics said it is opening its “Design is an Act of Love” exhibition at Milan Design Week 2026 in Milan from April 20 to 26.

The company said the exhibition is taking place at Superstudio Più in the Samsung Design Open Lab and includes 12 immersive zones. Samsung said the exhibition examines how design can respond to changing human needs and behaviour.

Samsung said the exhibition shows more than 120 products across 36 categories, including design concepts and products now on the market. 

Mauro Porcini, president and chief design officer of Samsung Electronics’ Device eXperience division, said the exhibition reflects the company’s design approach. 

According to Samsung, admission is free.